Nov 04, 2019

How Adobe License Management Shrinks Your Software Spend

Whether you’re fully in the cloud, still on-premises, or living in a mixed or hybrid environment, the challenges for Adobe license management are significant.

How Adobe Creative Cloud License Management Shrinks Your Software Spend | Aspera Blog

Like many major software vendors, Adobe is in the process of moving its customers to the cloud. In a call with analysts after the end of the first quarter in 2019, Adobe CEO Shantanu Narayen attempted to ease investor fears that a late promotional push indicated declining interest in Adobe products. He clarified that increased advertising was part of a strategy to shift Adobe customers to a subscription model.

For Adobe, like most cloud vendors, SaaS subscriptions represent a predictable source of income, requiring customers to pay regular fees instead of relying on sporadic purchases of individual software products. While moving the cloud means increased costs for customers, it also includes regular maintenance and support, continuous access to updates, and freedom from on-premises installations.

Adobe License Management Webinar

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Why is Adobe license management so tricky?

Adobe license management is a challenge because getting clean usage and licensing data can be complicated.

  1. In the cloud, the Adobe portal doesn’t provide you with last usage data, and it doesn’t indicate whether a user actually needs the expensive “All Apps” license they might be using or if they can get by with just a single app license, which is cheaper.
  2. In an on-premises environment, you are likely using a mix of cloud subscriptions and on-premises installations. The usage and licensing data isn’t clean, making it hard to get an overview of what you have and how you’re using it.
  3. True-ups and audits can pose further challenges because additional fees and charges are based on the highest usage watermarks, regardless of whether those reflect real usage trends. Without clean historical usage data, you may end up significantly more than you need to for your next contracts.

How to scale the Adobe wall: Negotiate with knowledge

The wall between you and Adobe license management is surmountable. Here are three ways you can do to get over it quickly:

  1. Communicate with your customer success manager: If you’re an enterprise customer, your Adobe customer success manager will do what they can to get you the data you need.
  2. Diversify your data sources: Take full advantage of the Adobe portal, your SSO tools, financial reporting data, as well as other discovery tools to get the fullest set of Adobe usage data. The more data you have, the more accurate the picture of your usage and licensing.
  3. Get a tool: A software license management tool or suite of tools that includes cloud optimization software can handle both on-premises and cloud licensing. This is important because high quality usage data is your best defense in an Adobe audit or true-up. Automatic reports and customizable workflows can give you the overview you need to level the negotiating playing field and uncover SaaS optimization.

Whether you have one foot in the cloud and one on-premises, there are simple and effective ways to improve your Adobe creative cloud license management. With the right data and tools, you can get the information you need to find the most effective licenses and to prepare for true-ups and audits.

Learn how to protect your Adobe creative cloud software investment with SaaS spend optimization.

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Topics: Adobe, Cloud, SaaS