Aug 30, 2017

Building Your SAM Strategy at the 2017 Gartner IT Summit

The Gartner IT Financial, Procurement & Asset Management Summit 2017 hits Nashville and London this fall. From September 11-13th in Nashville and September 20-21st in London, industry leaders in IT Finance, IT Procurement, IT Asset Management, and IT Vendor Management will convene to meet and network during educational sessions and seminars.

The juggling act: balancing cost, risk & speed

The theme of this year’s event is The Juggling Act: Balancing Cost, Risk & Speed and features four focused tracks: Enhancing Technology Procurement and Negotiations, Managing IT Assets and Vendors, Mastering Cost Optimization and IT Finance, and Navigating a Roadmap to Excellence.

According to Gartner, this year’s Gartner IT Summit will help you:

  • Take technology procurement to the next level to support business innovation
  • Build a proficient vendor management capability
  • Evaluate and negotiate software license agreements and cloud contracts with both “new guard” providers and mega-vendors
  • Manage cost optimization in the era of digital business

Gartner magic quadrant

Gartner is one of the most well-respected analyst firms in the world. One of the ways it helps organizations make better-informed decisions about technologies, products, and business strategies is through its Magic Quadrant reports.

As the company-wide benefits of Software Asset Management (SAM) become clearer to organizations, Gartner has recently announced that they will be publishing a Magic Quadrant (MQ) for SAM in April 2018. We believe Gartner’s announcement of a Software Asset Management Magic Quadrant is further evidence that SAM is a hot topic in IT Asset Management (ITAM).

Automated SAM tools can reduce software audit risks while optimizing software costs that facilitates enterprise wide cost savings. In the report “Select the Right SAM Tool to Reduce Risks, Optimize Costs and Improve Decision Making” that was published on 21 August 2017, Gartner noted that:

Software asset management (SAM) has become a popular topic among enterprises seeking to reduce both software spending and risk from audits by independent software vendors (ISVs). "Software asset management" broke into the top 100 search terms on in June 2017. Selecting the right tool to support SAM practices is critical to success, yet Gartner research indicates that most SAM tool purchases fail to fully meet expectations.1

Gartner has established the Gartner Peer Insights platform for ratings and reviews of enterprise technology solutions, such as SAM Tools, by end-user professionals for end-user professionals. At Aspera, the Gartner Peer Insights are one way for us to accurately ensure that we are meeting our customer’s needs.

Share your SAM insights – write a review!

Fast track savings with license management

In Nashville, Aspera’s COO, Mathias Knops will share his Software Asset Management insights during his session at the Gartner Summit. Fast Track Your Cost Savings With Automated License Management is scheduled for Tuesday, September 12th @ 3:15 p.m. ET in Delta C, Level 2.

Learn how to build a strategy for managing even the most complex licensing models that secures compliance and drives cost savings. Mathias will review 3 easy to understand, real-life license optimization scenarios that demonstrate the underlying business case of Software Asset Management for stakeholders. With a focus on Software as a Service offerings, you’ll leave his session with a firm plan of how and why license automation builds savings across the organization.

Use code ITAMSP8 to save $325 when you register

Use software asset management data to support the General Data Protection Regulation (GDPR)

In London, we will examine Europe’s upcoming May 2018 General Data Protection Regulation (GDPR) legislation – and its impact on Software Asset Management. Learn how to draw your managements’ attention towards the new GDPR regulations in the EU and support them in making the right decisions.

By ensuring that you have transparency on what software you’re using and what personal data it consumes, you can take action in order to protect it. In this session, Hirsa Navid, who is responsible for Asset and Application Management at the Austrian Federal Railways (ÖBB) Business Competence Center GmbH, and Aspera’s Alex Lodenkemper will discuss a practical approach through a Use Case example. How to use your software asset management data to support the General Data Protection Regulation (GDPR) is scheduled for Wednesday, September 20th @ 4:45 pm CEST in Westminster B.

As a summit exhibitor, we’d like to invite you to participate in the exclusive networking and state of the art education sessions – looking forward to seeing you at the 2017 Gartner IT Summit!

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Evidence section of the Gartner report:

1 “According to the 2017 Gartner SAM Tools Research Circle Survey, only 23% of respondents reported their SAM tools aligned extremely well with their prepurchase expectations. This was conducted via an online survey from 9 January 2017 to 23 January 2017 among Gartner Research Circle Members — a Gartner-managed panel composed of IT and business leaders. Gartner Research Circle IT and IT-Business Members were invited to participate. Sixty percent of the base are IT professionals, 38% a blend of IT and business and 2% are business-focused. We had 101 members participate, all of whom have either already deployed SAM tools or plan to deploy SAM tools: 49% of the participants were from North America, 42% from EMEA, 5% from Asia/Pacific (APAC) and 4% from Latin America. Respondents came from a variety of industries, with the highest concentration in manufacturing (26%), and 47% of the base are from companies with more than $1 billion in annual revenue. The survey was developed collaboratively by a team of Gartner analysts, and was reviewed, tested and administered by Gartner's Research Data and Analytics team.” (Gartner, Select the Right SAM Tool to Reduce Risks, Optimize Costs and Improve Decision Making, August 2017)

Topics: Industry News + Events, License Optimization, SAM Insights